ABDIN, S.; MULLICK, N. H. A Conceptual Perspective on Brand Switching Behaviour of Consumers in Telecommunication Industry. Journal of Commerce and Trade , "Meerut, India", v. 11, n. 1, p. 50–58, 2016. DOI: 10.26703/jct.v11i1.229. Disponível em: https://jctindia.org/index.php/jct/article/view/a16-sanhm. Acesso em: 16 jul. 2024.